I design and create products that delight and inspire people.

👉 Setting and guiding design vision and strategy.
👉 Leading and managing teams.
👉 Enhancing the design culture and maturity within your company.
👉 Overseeing the delivery of product and service.
👉 Organising and structuring your company's design or product team.
👉 Establishing effective processes and tools for product success.

👉 Creating engaging user experiences.
👉 Conducting detailed user research.
👉 Applying design thinking.
👉 Hosting ideation workshops.
👉 Conducting user testing.
👉 Building and testing prototypes.
👉 Developing ideas and creating wireframes.
👉 Setting up and managing design systems.

I combine attention to detail with a broad understanding of how products fit into the bigger picture. The end goal is to ensure that the product delivered fits both the users needs as well as the business needs.